9 Insider Tips for Creating a Killer Explainer Video, by Andrew Follett

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Are you considering investing in an explainer video this year? You know; the videos that explain your product or service in 60-90 seconds?

Explainer videos are a great way to engage potential customers and familiarize them with your business. The hard part is to get them right.

Since an explainer video may be smack dab on your homepage, and the first thing your visitors experience, it’s essential to nail it the first time. Here are 9 insider tips for creating a killer explainer video that clearly describes your business and drives more sales.

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20 Examples of Fabulous Explainer Videos, by Lisa Isbell @googleeeyes

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Feel intimidated by the notion of creating an explainer video? There’s no need to be — they just represent another excellent way to get your content out to your target audience. Besides the really big brands that we are all familiar with, a lot of lesser-known companies and even small startups are using them.

Even if you believe your product isn’t “cool” enough to become a cute, cuddly explainer video, someone out there who has a problem that can be solved by what you have to offer would likely see it in a much different light. Sometimes a quick, easy, explanation is just what someone needs to help clearly understand how your product solves a problem.

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Top 10 eLearning Content Development Companies For 2015, by Christopher Pappas

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As “top” can mean many things, we created this year’s list by following the same process that we used for the top 10 eLearning content development companies for 2014 list. Taking a closer look at the companies that are leading the line when it comes to eLearning, we selected the top 10 based on the following 7 criteria:

  1. eLearning Content Development Quality. 
  2. eLearning Expertise. 
  3. eLearning Industry Innovation. 
  4. eLearning Company’s Economical Growth Potential. 
  5. Customer Retention. 
  6. Employee Turnover. 
  7. Company’s Social Responsibility. 

As you can guess, the companies on the following list are the eLearning content development crème de la crème. Don’t hesitate to review their official websites and contact them to know more about how they can help you align your organization’s learning and performance goals with its business objectives. If you are looking for the best eLearning content development companies that create high impact and super engaging and immersive eLearning courses, here you are:

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The ‘Conversational’ Voice Over Read: Five Ways To Please Your Clients, by Pam Turow, Voice Actor

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I mean, really, come on.

Can we all just decide what constitutes a conversational v.o. read already, for once and for all?

I’m determined to define this type of read so there are no mistakes, no questions, so it’s 100% clear.

But alas, I fear that it’s not just implausible but completely, thoroughly impossible. Impossible like asking Charlie Sheen to be thoughtful, magnanimous and reflective. Impossible like seeing Lady GaGa on TLN. Because it’s just way too subjective.